Franchise Description
The automotive aftermarket is huge! Annual sales in North America are nearly $193 BILLION dollars... and growing! We Americans not only have a love affair with our cars and trucks, we also need them! We use them to get to work, to church, on shopping trips, to drive the kids to school, to activities, family vacations and even for that Sunday afternoon drive (just to get out of the house). And even though new car sales are strong, the average age of our vehicles continues to increase. That means we`re keeping our cars longer and that increases the opportunities for professional repair and maintenance facilities. Opportunities for specialty repair shops keep getting better! Traditional service stations (the ones that had repair bays as well as gas pumps) are disappearing. As their numbers steadily drop, the number of service bays drop even faster. There are 5,500 fewer service bays today than in 1995 ... and that number is forecast to continue its precipitous downward trend. YOU could be the next person to tap into this ever increasing need for quality automotive repair at a discount price.
Training & Support
Meineke has one of the only electronic interactive training programs in franchising. Ongoing training in the field is a major objective of our Operations and Training Departments. In year 2000, more than 24,000 man hours of training were provided in the field. Week 1 Overview of Meineke Advertising/Marketing Financial Workshops Human Resources Computer System Services, Selling and Pricing Telephone Procedures Drive-In Procedures Motorist Assurance Program Bay Management Week 3 Hydraulic Theory and Principles Selling Brakes Basic Brake Theory and Principles ABS Brakes Brake Cataloging Shocks and Struts Alignment Constant Velocity Joints Coil & Leaf Springs Rack & Pinion/Conventional Steering System Week 2 Inventory Management Customer Relations/Complaint Handling Warranty & Intershop Program Commercial Selling Process Vendor Day Technical Exposure Shop/Bay Safety Exhaust System Catalytic Converters Undercar Inspections Hands on repairs Week 4 Front End Parts Batteries Universal Joints Motor & Transmission Mounts Trailer Hitches Belts Cooling System Service Oil & Filter Changes
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